158. Deputy Emer Currie asked the Minister for Enterprise, Trade and Employment if his Department has engaged with platforms and businesses offering digital advertising in relation to challenges posed by the implementation of the EU Digital Markets Act resulting in restrictions on personalised digital advertising and the impact this has had on efficiencies for advertisers and SMEs; and if Ireland has raised this matter at EU level in the context of the ongoing simplification agenda. [28100/25]

Summary

158. Deputy Emer Currie asked the Minister for Enterprise, Trade and Employment if his Department has engaged with platforms and businesses offering digital advertising in relation to challenges posed by the implementation of the EU Digital Markets Act resulting in restrictions on personalised digital advertising and the impact this has had on efficiencies for advertisers and SMEs; and if Ireland has raised this matter at EU level in the context of the ongoing simplification agenda. [28100/25]

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