218. Deputy Emer Higgins asked the Minister for Health the reason Covid-19 advertisements do not feature hard-hitting messages on the impact of the virus similar to road safety and anti-smoking advertisements; his plans to target hard-hitting ads towards young persons highlighting the potential long-term health consequences to them if they contract Covid-19 and the impact if they infect older members of their family; his plans to copy the successful strategy of road safety advertisements by featuring survivors of Covid-19 and relatives of those that have passed away from the virus in advertisements; and if he will make a statement on the matter. [27440/20]

Summary

218. Deputy Emer Higgins asked the Minister for Health the reason Covid-19 advertisements do not feature hard-hitting messages on the impact of the virus similar to road safety and anti-smoking advertisements; his plans to target hard-hitting ads towards young persons highlighting the potential long-term health consequences to them if they contract Covid-19 and the impact if they infect older members of their family; his plans to copy the successful strategy of road safety advertisements by featuring survivors of Covid-19 and relatives of those that have passed away from the virus in advertisements; and if he will make a statement on the matter. [27440/20]

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• Covid-19 Pandemic

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