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Ireland · Question · written

PQ 90

90. Deputy Micheál Martin asked the Taoiseach the specific instructions that were issued to the media buyer by the strategic communications unit that all content should be identified as being in partnership with the Government of Ireland or in association with the Government of Ireland; if there were specific instructions or agreements to ensure that placements were similar to articles rather than advertorials; and the reason the phrase advertisement feature was not stated or made clear. [11276/18]

askedIreland· Dáil Éireann· EN

Introduced

21 March 2018

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written

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Discovery layer

Source updated

21 March 2018

Summary

90. Deputy Micheál Martin asked the Taoiseach the specific instructions that were issued to the media buyer by the strategic communications unit that all content should be identified as being in partnership with the Government of Ireland or in association with the Government of Ireland; if there were specific instructions or agreements to ensure that placements were similar to articles rather than advertorials; and the reason the phrase advertisement feature was not stated or made clear. [11276/18]

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Departmental Advertising Expenditure

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