Artificial Intelligence: Marketing

answeredUnited Kingdom· UK Parliament· EN

Introduced

15 April 2026

Last action

28 April 2026 · Answer

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Answered

Summary

To ask His Majesty's Government what assessment they have made of the increasing use of AI-driven personalised marketing by large retailers; and what steps they are taking to ensure that regulatory frameworks relating to consumer protection, data use and

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Timeline

15 April 2026
Written question
To ask His Majesty's Government what assessment they have made of the increasing use of AI-driven personalised marketing by large retailers; and what steps they are taking to ensure that regulatory frameworks relating to consumer protection, data use and
Source: Lords
28 April 2026
Answer
The Government recognises the importance of ensuring that regulation keeps pace with new technologies.In 2025, Government implemented the Digital Markets, Competition and Consumers Act 2024 to strengthen the competition and consumer regimes and establish ...
Source: Written answer

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Official source: https://questions-statements.parliament.uk/written-questions/detail/2026-04-15/HL16441
Open data entity: https://questions-statements-api.parliament.uk/api/writtenquestions/questions/1900280
uk · wq-1900280 · source updated 28 April 2026