Department for Education: Social Media

Summary

To ask the Secretary of State for Education, with reference to the Answer of 31 October 2025 to Question 77988 on Department for Education: Social Media, how much has been spent on influencers in aggregate since 4 July 2024; and on which campaigns and pro

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Timeline

1. 14 May 2026

   Written question

   To ask the Secretary of State for Education, with reference to the Answer of 31 October 2025 to Question 77988 on Department for Education: Social Media, how much has been spent on influencers in aggregate since 4 July 2024; and on which campaigns and pro

   Source: Commons

2. 2 June 2026

   Answer

   Influencer marketing is a credible paid communications channel used in government advertising campaigns to reach target audiences, particularly those that traditional channels find hard to reach. The department works with influencers across a range of act...

   Source: Written answer

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• · Department for Education · Answering body

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