Proof of Identity: Digital Technology

Summary

To ask the Minister for the Cabinet Office, what the current budget is for (a) media advertising, (b) marketing and (c) communications on the new Digital ID; which creative agencies have been selected to undertake the work; and what types of media have be

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Timeline

1. 10 April 2026

   Written question

   To ask the Minister for the Cabinet Office, what the current budget is for (a) media advertising, (b) marketing and (c) communications on the new Digital ID; which creative agencies have been selected to undertake the work; and what types of media have be

   Source: Commons

2. 20 April 2026

   Answer

   There is currently no marketing activity around the digital ID itself. All marketing is focused on public participation in the consultation which closes 5 May.

   Source: Written answer

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Sponsors

• · Cabinet Office · Answering body

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