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United Kingdom · Question · Written question

UIN 62399

Ministry of Defence: Marketing

answeredUnited Kingdom· UK Parliament· EN

Introduced

24 June 2025

Last action

2 July 2025 · Answer

Status

Answered

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Defence

Source updated

2 July 2025

Defence

Summary

To ask the Secretary of State for Defence, how much his Department has spent on (a) social media promotions, (b) influencer marketing and (c) online advertising in the last 12 months.

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Timeline

  1. 24 June 2025

    Written question

    To ask the Secretary of State for Defence, how much his Department has spent on (a) social media promotions, (b) influencer marketing and (c) online advertising in the last 12 months.

    Source: Commons

  2. 2 July 2025

    Answer

    A full Departmental response could only be provided at disproportionate cost. The majority of Departmental advertising expenditure is undertaken by the three branches of the Armed Forces to aid recruitment. Generic advertising expenditure outside of this ...

    Source: Written answer

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