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United Kingdom · Question · Written question

UIN 81251

Department for Work and Pensions: Social Media

answeredUnited Kingdom· UK Parliament· EN

Introduced

13 October 2025

Last action

20 October 2025 · Answer

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Answered

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Discovery layer

Source updated

20 October 2025

Summary

To ask the Secretary of State for Work and Pensions, pursuant to the Answer of 3 September 2025 to Question 74705 on Social media, how much his Department has spent on promotion through social media influencers by influencer since July 2024.

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Timeline

  1. 13 October 2025

    Written question

    To ask the Secretary of State for Work and Pensions, pursuant to the Answer of 3 September 2025 to Question 74705 on Social media, how much his Department has spent on promotion through social media influencers by influencer since July 2024.

    Source: Commons

  2. 20 October 2025

    Answer

    The Department for Work and Pensions has spent a total of £120,023 on influencer marketing since July 2024. Please note this figure is inclusive of whole costs, including agency fees. It is not possible to release individual spend per influencer, as comme...

    Source: Written answer

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