Children's Fair Advertising Practices Act

Summary

Children's Fair Advertising Practices Act - Title I: National Council on Children and Advertising - Creates a National Council on Children and Advertising. Provides for the membership of such Council. Makes it the duty of such Council: (1) to conduct a thorough and objective analysis and examination of the effects of advertisements and advertising practices on children; (2) to determine the extent, if any, to which types of advertisements and advertising practices may be misleading or deceptive to or may induce hazardous conduct by children; and (3) to report its findings and recommendations to the President, the Congress, the Federal Trade Commission, and the Federal Communications Commission not later than 18 months after the appointments to the Council are confirmed by the Senate. Authorizes the appropriation of such sums as may be necessary to carry out the purposes of this title. Title II: Regulatory Authority - Directs the Federal Communications Commission and the Federal Trade Commission, within six months after receiving any recommendations for regulatory action from the Council, to adopt rules for the implementation of each such recommendation pursuant to and within the limitations of the authority granted under this title. Defines terms used in this Act. Authorizes the Federal Communications Commission to prescribe rules to restrict or prohibit advertisements and advertising practices during children's broadcast exposure time which the Commission determines are likely to be misleading or deceptive to or to induce hazardous conduct by children. Requires that in making its determination, the Commission shall give substantial weight to findings and recommendations reported to it by the National Council on Children and Advertising. Directs the Commission to require that each broadcast licensee make available for public inspection at its principal place of business such logs as it maintains of the name, date, and time of programs and of the subject, date and time of advertisements broadcast during children's broadcast exposure time. Provides for the enforcement of the provisions of this Act. Authorizes the Federal Trade Commission to prescribe rules to restrict or prohibit advertisements and advertising practices in children's publications which the Commission determines are likely to be misleading or deceptive to or to induce hazardous conduct by children. Makes it unlawful for a person, partnership, or corporation to advertise in a children's publication as defined under this title in a manner violative of the provisions of this title.

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1 official file

• Introduced in House

  summary · EN · 14 July 1975

  Open at official source

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