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15267

Question 15267 — taxes and fees

answeredFrance· National Assembly· FR

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6 September 2019

Summary

Mr. Martial Saddier draws the attention of the Minister of the Economy and Finance to the tax distortions existing between physical commerce and digital commerce. Indeed, the base of the local tax on signs and outdoor advertising (TLPE) creates a profound imbalance which operates to the detriment of city center businesses. This tax affects brands from a threshold of 7m2, which can be extended to 12m2. But this threshold is very quickly achieved since the base takes into account all the elements (banner sign, flag, elements attached to the facade) in a cumulative and not individual manner (unlike advertising devices which, when affixed side by side, are taxed individually). Small traders and craftsmen are almost systematically liable for this tax, the presence of a brand being inseparable from the exercise of a activity and goodwill. This is why they are proposing a rebalancing of the TLPE applied to brands thanks to an increase in the tax threshold to 20m2 with no possible exemption. He therefore wishes to know the Government's position on this proposal.

Machine translation from French. The official text remains authoritative.

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