Question 28562 — commerce and crafts

Summary

Following consultations, the government has set the start of the summer sales for 2020 on July 15, 2020. The duration of the sales is four weeks. Commercial promotional operations prior to the sales period are the initiative of merchants and are not prohibited by regulations. Merchants cannot resell at a loss during these operations, unlike sales periods. There suppression of various forms of promotions would be contrary to French and European legislation. In order to prevent misleading practices for consumers or unfair practices for other merchants, compliance with the legislative framework relating to sales is subject to careful monitoring by the DGCCRF.

Machine translation from French. The official text remains authoritative.

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